This is an archived webinar available from our new archived webinar platform "SERLS Academy". Once you've registered, follow this link
my.nicheacademy.com/serls-staff to join the SERLS Academy
Once your account is created (easy to do...just your email and a password) Jay will be alerted that you're registered in the academy and you'll be able to access the archived webinars.
This particular online experience is a mere 60 minutes in length. Easy to fit into your busy schedule.
The cost you ask? No charge for SERLS members...a mere $15.00 for all other libraries. Enjoy.
Competency: Library Management Competencies
Sub-Category: Marketing and Public Relations
Every library employee has heard someone say they didn't know the library offered something, whether it's technology, programs, notary services, or any of the dozens of things we provide on a daily basis.
Libraries can better spread the word when they realize that promotion and advocacy aren't secluded to the marketing staff, but is part of everyone's job.
Learn how to engage your staff at all levels and prepare them with the tools to "booktalk" your library and services to boost access, circulation, & attendance.
At the end of this program, attendees will be able to:
- Basic booktalking skills to get staff at all service points providing reader's advisory
- Creatively think about underserved groups to market programs and services to a wider audience
- Keep your staff up to date on what is happening outside of their own department
- How to comfortably work promotion and library advocacy into conversation with patrons
SERLS Member Libraries: $0.00
All Other Libraries: $15.00